Story Craft

Amphi R02

14 h 15 min - 16 h 00 min


John LeCarre famously said, “‘The cat sat on the mat’ is not the beginning of a story; ‘the cat sat on the dog’s mat’ is.” We need very little introduction to storytelling, but the craft of story is more nuanced and is a skill we can hone. Unless you’re already fully-engaged in storytelling in one form or another, it’s rare that we get to explore these nuances in practice.
In this interactive workshop, Steph will discuss the power of narratives in UX research and design, and demonstrate concrete methods to help us improve our craft of story—a universal skill that you can use in everything you do.